Most of the time, we hire people to help with search because we're unsure how the mystery of Google...
To save some time, we've put together this list of resources and downloads, all from our own blog and website. This is your one stop shop for our best inbound marketing resources - and they're all FREE.
Here's the list:
And here's an introduction to what they're all about:
How To Create An Inbound Marketing Strategy [Video]
What Is It?
A video, transcript and blog post. The video is of a talk Rikki, Digital 22 Director, performed at a national HubSpot event.
What Does It Help You With?
This resource helps with all the basics you need to know when creating an inbound marketing strategy. It will help your campaigns be a huge success, by giving you the right foundations to start from.
Forget 200! These Are 22 Google Ranking Factors You Need To Know
What Is It?
An in-depth blog post.
What Does It Help You With?
It helps you cut through all the less important/impossible to manipulate ranking factors and gives you 22 which are worth concentrating on.
Which Is Best For Inbound: Agency vs In-House Marketing?
What Is It?
In-depth, but conclusive - blog post.
What Does It Help You With?
Outlining lots of different scenarios this post helps you get an understanding of all the strengths and weaknesses of using agencies or staying in house to complete your inbound marketing.
Everything You Need To Know About Onpage Optimisation
What Is It?
Another in-depth blog post.
What Does It Help You With?
This definitive list helps you get all your on-page SEO well and truly sorted. One of our Consultants, Danielle, has gone into fine detail and shows you some helpful examples along the way.
The DEFINITIVE List Of SEO Myths
What Is It?
A list of over 70 myths, compiled by our own team and a range of different industry experts.
What Does It Help You With?
It helps you get to grips with what's true and what's not in the world of SEO. Don't waste anymore time by following a piece of advice which is based on nothing more than rumour and hearsay.
Inbound Marketing Starter Pack
What Is It?
A pack of free templates.
What Does It Help You With?
These documents are the same ones that we, a Platinum Partner of HubSpot, use for our own inbound campaigns. We thought we might as well share them with you, so that your inbound planning can get off on the right foot.
The Ultimate SEO Shortcut (Cheatsheet)
What Is It?
A free, quick and easy downloadable sheet.
What Does It Help You With?
This gives you access to the 22 most important ranking factors, with expert advice, together in one document so that you can plan and record your progress. It's also printable, if that's what you prefer.
How To Make A Blog Go Viral: What We Did & Why It Worked
What Is It?
An in-depth blog post.
What Does It Help You With?
Using a real life case study example of ours, we show you how we made a blog post go viral (well, in the inbound community, at least). This means you can try the same techniques for yourself.
Competitor Comparison Tool
What Is It?
A free, quick and easy downloadable sheet.
What Does It Help You With?
This tool lets you compare your site and business with up to 4 competitors at once against all the main KPIs that you should be concerned with. It explains all the metrics and how to use the sheet.
Getting fully informed is the key to getting (and staying) ahead of the competition.
Inbound Marketing Techniques Your Competitors Aren't Doing
What Is It?
A massive reference tool filled with less obvious and niche inbound marketing techniques.
What Does It Help You With?
This helps you make sure you get more from your current inbound marketing efforts. There's extra insider tips and expert advice on everything from email nurturing to PPC.
Want To Talk Inbound?
Book a 30 minute call with us and we can have a chat about your website and your business goals.
Convince Your Boss
If you need to run it by your boss first, we’ve prepared some information to lend a hand. Click below to download a pre-written proposal to win the support you need to work with a Platinum Inbound Marketing Agency.