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PPC (pay-per-click or cost-per-click) is a very popular means of marketing online. It gets you...

How to measure PPC ROI: (Revenue - Cost)/Cost x 100 = ROI% We know you're busy so there's a basic...

This year, we're seeing a rise in online users using advert blockers. We have a closer look at the...

Google has announced that by 16 May 2016, all online merchants using Google's Merchant Center are...

Over the weekend, the SEO community was abuzz with the latest changes Google has been rolling out....

Pay-per-click offers lots of opportunities for growing tech businesses who want to be found in...

There's no denying that PPC works. We use it to drive consistent, qualified traffic to client sites...

Got a tech website with excellent content? Learn how you can use social media to retarget your...

PPC is an important advertising tool for businesses and it can be very profitable (if you use it...

In my opinion negative keywords aren’t utilized enough. By adding these type of keywords to your...

From implementing technical SEO to crafting tongue in cheek social posts, there are many ways to...

With the progress of mobile technology, consumers can now locate information in an instant. Google...

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