HubSpot, Inbound Marketing 'Should I use HubSpot?' 32 fundamental reasons why you should The marketing world is packed full of different inbound software promising to help your business.... Read more
Marketing strategy Retainer vs project-based work — What are the differences? When it comes to collaborating with an agency, it's not just about picking the right partner — it's... Read more
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Video, Marketing strategy Why is my content not ranking in Google? | The Strategist Playbook Ep03 After putting so much effort into creating quality content, it's completely normal to want to rip... Read more
HubSpot, Inbound Marketing The past, present and future of email marketing — Manchester HUG round-up Wondering whether email marketing is a channel still worth the investment in 2022 and beyond? Hear... Read more
HubSpot, Sales Strategy How HubSpot sales uses HubSpot — Manchester HUG round-up HubSpot has become a true powerhouse in the world of sales. It has provided sales teams with... Read more
SEO, Inbound Marketing TRENDING UPWARDS: Seasonal trends in SEO Whether it's Christmas, International Women's/Men's Day or Cyber Monday, your SEO team should never... Read more
Video, Marketing strategy I'm not getting enough leads | The Strategist Playbook Ep02 B2B businesses face plenty of challenges. But arguably the biggest frustration that leaves them... Read more
Revenue Operations Are you doing everything you can to maximise ROI in your marketing? ROI — that one metric you constantly lose sleep over as you try to strike a balance between your... Read more
Inbound Marketing, PPC PAID MEDIA PODCAST: What does a paid social media manager do? Have you ever tossed and turned in bed all night? A lot weighing on your mind? Struggling to fall... Read more
Revenue Operations RevOps metrics that should matter most to marketers RevOps is showing no signs of slowing down. More and more businesses have realised they need to... Read more
Social True costs of implementing a successful social media campaign Social media is more than tweeting four times a month. You can break social media down by service... Read more